Color psychology: blue

Color psychology | blue

‚'Blue is the color of feeling'‘

Next to Yellow and Red is Blue Blue is the third of the primary colors and is associated with the sky or water. This may also be the reason why blue is considered the color of the intangible, of feelings, and of the unreal. In contrast to warm colors, blue, as a cool color, appears correspondingly distant and expansive. For example, rooms designed in cool tones appear visually larger than they actually are. Smaller rooms in an apartment or house are often used as bedrooms and children's rooms. This is usually because one wants to ensure a certain degree of seclusion and privacy in these rooms. Blue is particularly well-suited as a wall color or design element here – also because blue has a calming effect and is a favorite color for many.

Blue is the color of emotion and can be anything – depending on the shade, mood, and individual association: loud, sad, relaxed, melancholic, vibrant, emotional, dreamy. The "blue hour," "blue Monday," and "playing hooky" are idiomatic expressions that connect blue with strong emotions. The blue hour refers to a phenomenon after sunset when the sky is already a deep blue while the surroundings still appear brightly lit, creating a very special atmosphere. Playing hooky, on the other hand, refers to the unplanned and unannounced absence from obligations such as work or school.

Nevertheless, blue symbolizes objectivity, trust, and security, and is therefore frequently used in the financial world. Social media platforms like Facebook and Twitter also leverage the power of blue tones in their logos and corporate presentations. Rulers adorned their palaces with lapis lazuli, a blue to blue-violet semi-precious stone that has been mined in Afghanistan for millennia and in Chile since the 20th century. Mosaics and entire columns were intended to lend their rooms splendor and uniqueness. However, there was no word for blue in ancient Rome. Even today, some indigenous peoples, like the ancient Egyptians, maintain this distinction: in their language, blue and green the same.

Christians, on the other hand, associated blue with the heavenly, the divine. Thus, the Virgin Mary wears a blue robe in most paintings. In the art world, we know of Pablo Picasso's "Blue Period" (1901 to 1905), which established his style. The painters Franz Marc and Wassily Kandinsky founded the group "Der Blaue Reiter" (The Blue Rider) (also the title of a painting by Franz Marc) as a counter-movement to Naturalism.

Blue has an appetite-suppressing effect, which is why the food industry largely avoids this color and often uses green instead. Green, on the other hand, represents nature, health, and ultimately also serenity and relaxation. Blue and green tones come in a wide variety of shades. They can be combined very well in a room.

Design objects in blue or with blue accents have a very special aura. They not only add elegant color accents but also exude charisma and coolness. Bring a touch of blue into your home with the following design objects.


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Design objects in the color blue are available at the TAGWERC Design STORE.

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